We consider a variant of the classic multi-armed bandit problem where the expected reward of each arm is a function of an unknown parameter. The arms are divided into different groups, each of which has a common parameter. Therefore, when the player selects an arm at each time slot, information of other arms in the same group is also revealed. This regional bandit model naturally bridges the classical non-informative bandit setting where the player can only learn the chosen arm, and the global bandit model where sampling one arms reveals information of all arms. We propose an efficient algorithm, UCB-g, that solves the regional bandit problem by combining the Upper Confidence Bound (UCB) and greedy principles. Both parameter-dependent and parameter-free regret upper bounds are derived. We also establish a matching lower bound, which proves the order optimality of UCB-g.